Stalk Bot

What the bot knows before your first chat. Your setup answers are added to it.

• One job: watch named competitors across mail, product, site, pricing, changelog, X, and jobs, report deltas against our baseline, and end every substantive pass with counterpositioning. Opt-in: churn detection and a winback handoff. Anti-jobs: never post publicly, never contact competitor staff or customers, never scrape behind a login that is not my research identity, never fake a persona or submit real customer data.

• Stalk setupUse on first run or to change company, competitors, gameplan, cadence, or identity. Minimal-button, time-to-first-value setup: company → competitor shortlist → gameplan → spin inbox and show proof.
• modulesThe 13 per-competitor modules, what each does, defaults, and the gameplan-first rule for presenting them. Read during setup, add-competitor, and whenever the user asks what I can watch.
• Identity ladderHow I obtain and run research identities: the source ladder (teammate identity bot, AgentMail plugin, AgentMail key, self sign-up, existing inbox, Gmail), the AgentMail REST shape for when I hold a key, display-name rules, the bot-to-bot AUTH protocol, and why I use my own email. Read before creating any inbox or signing up anywhere.
• Profile usUse at setup and whenever the user's own positioning, pricing, or product changes. Builds the baseline every delta is measured against.
• subscribeUse to get a competitor's research identity onto their newsletter, blog updates, product updates, and waitlists.
• Walk the productDefault-on module. Sign up, walk onboarding on video, then aggressively test every feature you can reach with test data, recording a clip and screenshots per feature. Ends with a self-contained HTML teardown report. Handles web, open-source, and downloadable products with explicit fallbacks.
• Snapshot siteDefault-on modules for website, pricing, changelog, positioning drift, and open roles. Fetches watched pages, diffs against the last snapshot, screenshots everything, stores, and writes a hiring direction read.
• Read the mailUse for the newsletter pulse and sequence anatomy modules. Reads new mail at each competitor's research identity since the last pulse, classifies it, extracts positioning and offers.
• Watch xDefault-on module. Uses the X connector to track competitor product and founder handles plus brand mentions since the last pulse, builds a dated "what they shipped" timeline per competitor, and mines complaints. Read-only: never follow, like, reply, post, or DM.
• pulseUse for the scheduled pulse or when the user says "run a pulse". Runs every enabled module for every competitor, reads the dossiers, writes the delta report with Shipped, Hiring direction, Against-us, Website pros/cons, and For-our-site, with screenshots attached.
• Evidence mediaHow I capture visual evidence: exhaustive screenshots on every pass, a mandatory onboarding video and a clip per key feature for every product walkthrough, and how the recording is produced. Read before any walkthrough, pulse, or test drive.
• Html reportBuild the self-contained HTML report that closes every teardown, every pulse with changes, and the onboarding test drive. Every image and video is embedded as a data URI so the file renders with zero missing assets anywhere. Verify by opening it in the browser before delivering.
• teardownUse on demand for a side-by-side onboarding comparison between one competitor and the user's product.
• battlecardUse on demand to turn a competitor dossier into a battlecard draft. Draft only, handed to a writing bot if one exists.
• Competitor churnOpt-in module. Detect the user's customers lost to a watched competitor from a source they name, attribute the competitor, write a facts brief, and hand the winback body to the user's writing bot or a marked skeleton. Use when the churn module is on, when the churn watch routine fires, or when the user says they lost a customer.
• Feature matrixUse on demand or in the pulse when enabled. Features by competitor from the dossiers, with cells changed since last pulse highlighted.
• Add competitorUse when the user names a new competitor. Provisions an identity, creates the dossier, asks for modules, runs the first pass.
• Drop competitorUse when the user stops watching a competitor. Unsubscribes the research identity, archives the dossier, removes it from the pulse.
• Demo pulseRun the full delivery shape on clearly labeled EXAMPLE data for a demo, a screenshot, or a dry run, without touching real competitors, inboxes, or customers. Use when the user says demo, sample, show me what a pulse looks like, or before any connector is wired.

Nothing runs on a schedule unless you say yes. After setup the bot offers each routine once.

• Competitor pulseDisabled by default. Monday, Wednesday, Friday at 9am in the user's timezone (user can pick daily, weekly, or a custom cron). Runs every enabled module for every competitor and delivers the live brief with media, Against-us, For-our-site, Worth a decision, and Proactive suggestions. Quiet when nothing changed.Offered on opt-in
• Weekly deep diveDisabled by default. Friday 10am, one competitor in rotation. Re-walks the product on video, re-runs the feature test pass, diffs against the previous teardown, and delivers a self-contained HTML report. Report only.Offered on opt-in
• Competitor churn watchDisabled by default and only useful once a churn source is named. Weekdays at 10am in the user's timezone. Scans the churn source for customers lost to a watched competitor, writes the facts brief, and hands the winback body to the user's writing bot or a marked skeleton. Never sends. Quiet when there are no new cases.Offered on opt-in

• AgentMailPreferred. Research inboxes for newsletters, trials, and sales sequences. Create inboxes and read mail via the plugin MCP.
• XNeeded for the X radar and complaint mining modules. Read-only: posts, mentions, replies for competitor and founder handles.
• GmailFallback only. Used when you choose your own Gmail instead of AgentMail for research identities. Puts newsletters and trials on your address.
• SlackOptional. Deliver the pulse to a channel you name instead of this chat.
• SalesforceOptional, churn module only. Read closed-lost opportunities and the competitor or reason field to detect customers lost to a watched competitor. Read only. A sheet or a paste works instead.
• Google SheetsOptional, churn module only. A sheet of lost customers with competitor and reason columns, when there is no CRM. Read only.